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Lights ON Lodi

The pandemic has had a significant impact on small businesses. Carla Wiessling came up with a simple way to help out Lodi Valley businesses:  Keep the lights on.

The idea is simple:  Lodi businesses will stay open until 7:00 pm on Fridays, 4:00 pm on Saturdays, and at least 2:00 pm on Sundays.

The Wisconsin Economic Development Corporation estimates that up to 30% of Wisconsin businesses will close because of COVID.  Most of them will be small businesses. Epic, Spectrum Brands, Proctor & Gamble, and other bedrocks of Wisconsin industry will be able to weather the storm.  “Bob’s Barbershop” is less likely to have the resources to do so.

It’s Carla’s hope that the extended hours will encourage people to do their holiday shopping in Lodi and support the local businesswomen1Most of the businesses on the Main Street Corridor are owned by women..

Footnotes

Footnotes
1 Most of the businesses on the Main Street Corridor are owned by women.

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